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Travel agent want you to pay it forward

Posted: 12pm 09 Jun 2020

Helloworld Travel Strathpine hopes a pay-it-forward deal saving customers money on their next holiday will help local the local tourism and hospitality industries in the months ahead.

Owner Cathy Donaghy and her team have been promoting local destinations and experiences on social media, offering $50 off but asking customers to spend that money in the community they’re visiting.

Cathy says that could be at a café, restaurant, or on a day trip experience while they’re in the area. Guests are only limited by their imagination.

While world travel is not an option, she wants to do what she can to support the tourism industry at home.

“I think actions speak louder than words – we need every level of the state paying it forward,” she says.

“We’ve had people say, ‘what a great idea’ and wanting to do more.”

Why this is important to the industry

“They’re mostly incredibly hard-working Australians with hearts of gold. There’s a lot of noise on the internet, so if we can suggest and recommend local people that work so hard, that’s where we’ll start,” Cathy says.

The team encourages customers to enjoy local places and experiences while they’re visiting – going for a horse ride, enjoying a waterhole, going for a bushwalk or watching humpback whales out in Moreton Bay.

“The real stuff with the real people,” she says.

Cathy’s team often visit the areas they’re promoting, so they can recommend experiences with authority.

“I employ locals who love sharing what they’re living and learning,” she says.

Dealing with COVID-19

Helloworld Travel Strathpine has been open throughout the COVID-19 shutdown, helping customers cancel or move bookings and consoling those whose holiday plans have been cancelled.

“Ours were the only lights on in the centre for a couple of weeks,” Cathy says.

And while it’s been tough, she’s been able to use the Federal Government’s Job Keeper scheme to hold onto her staff.

She says her team believe in what they do, offering a seamless and stress-free experience for customers.

They also believe in helping the community during tough times. This Friday they’ll hold Fleecy Friday – a day when staff and customers bring in blankets and jumpers to be donated to Encircle and given to the homeless. If you have old jumpers and blankets to donate, bring them in.

Want to know more about supporting local business and the community? Head to our blog.

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