Search:



Thriving coffee culture has bean Neli's inspiration

Posted: 9am 13 Jan 2020

ED THOMAS reckons that he was not passionate about coffee until Janelle and his wife moved to Sydney in 2002 where they found themselves in a "significant coffee culture"

They first saw coffee being roasted there and dared to dream that one day it was something they could do.

In 2006, they returned to the Redcliffe Peninsula with the idea in their minds and they took the plunge in 2008 to launch Neli Coffee at Clontarf.

Investment banking was Ed's background and Janelle's was in hospitality. But that didn't stop them, they started with a roaster and a small counter.

“We bobbled along until we got an idea of what we were doing,” Ed recalls.

During the day, Janelle ran the business while Ed continued working in finance, switching to shorts and t-shirts after a day in the office and roasting coffee until 11 pm, four days a week.

He says he could only sustain this for a short time, before having to give up working in finance and commit working full-time in the coffee business.

“A few things went our way and I was able to throw that career in the bin and start again. That was in 2012,” he says.

Ed, Janelle and their team have since worked hard to build a reputation for roasting and delivering high-quality specialty coffee.

“Our aim has always been to try to source the best coffee we can and do as little to it as possible so the coffee itself shines, not what we’ve done to it,” Ed says.

Ed likens the search for quality coffee beans to purchasing different cuts of meat and says the coffee will never taste good if beans are not of the highest standard.

Over the years, their work has created a top five list of countries of source – Brazil, Ethiopia, Columbia, Indonesia and Papua New Guinea.

Ed and Janelle supply a large number of cafés with Neli Coffee, have a strong relationship with their wholesale and retail customers and run a busy café on site.

“We’ve never had ambitions to be the biggest. We’ve always wanted to be as good as we possibly can be,” Ed says.

This year, they launched their second brand called Moreton Bay Coffee Co (MBCC), which embraces their coastal position and has an environmental focus.

“We wanted to start a green brand,” Ed explains.

They have added a second roaster, which is fuel-efficient and environmentally friendly, and they use the recyclable packaging.

Ed says the new brand was well received on the market and they had positive reviews on how the coffee tasted.

“People take coffee very seriously. I’m lucky to be in an industry where people recognise quality,” he says.

“The biggest thing is we enjoy what we do. It’s challenging and rewarding but it’s not like we’re pulling teeth or giving someone bad news. When someone comes in they’re after a coffee. We’re a place of happiness.”

Ed says Brisbane has now far surpassed the coffee culture that captured his imagination all those years ago in Sydney.

“I think Brisbane has some of the best coffee anywhere, around Australia and the world,” he says.

To learn more about Neli Coffee visit nelicoffee.com.au

Share

Trending

Push for compulsory flood risk insights

Mandatory disclosure of flood and other natural risks for properties could be introduced in Queensland if Moreton Bay Regional Council has its way. Find out more...…

Triple win for Comiskey Group

The Comiskey Group took home three awards including the hotly coveted title of “Australia’s Best Overall Hotel of the Year” for Sandstone Point Hotel at the 2022 Australian Hotels Association Awards for Excellence on Monday night.…

More you might like:

Trending

Local News   •   18-8-2022  •   Nick Crockford

Cyclones planning ahead with 'nod to past'

Redcliffe City Cyclones, the peninsula’s junior cricket club, is ramping up preparations for the next season with a nod to the past.…

Local News   •   18-8-2022  •   Ashleigh Howarth

Community gathers in support of our brave Vietnam veterans

More than 100 people gathered at the Cenotaph in Burpengary this morning to pay tribute to the men and women who bravely served, suffered and died in the Vietnam War.…

Local News   •   18-8-2022  •   Kylie Knight

Looking for strong run-up to finals

The Dolphins have not suffered a loss in 11 games, a new club record, and are looking to finish the regular Hostplus Cup season in the same fashion. It starts this weekend with their round 19 clash against Northern Pride at Moreton Daily Stadium. We chat with Head Coach Scott Murray …

Local News   •   18-8-2022  •   Kylie Knight

Students buck national trend

The Moreton Bay Region is bucking the national trend, with university participation rates rising instead of falling, according to the latest Census data. Moreton Bay Regional Council and UniSC say it’s further proof the campus at Petrie is needed …

Local News   •   18-8-2022  •   Kylie Knight

Support young entrepreneurs’ carwash

Students from Caboolture’s Alta-1 College are running a carwash on Friday as part of a Creating Your Future Job Moreton Bay program. They are raising money to generate ‘seed funding’, so they can kickstart their own business ventures. Here’s how you can support them…

Local News   •   17-8-2022  •   Nick Crockford

Students stride out on Kokoda Challenge

Students and teachers from Caboolture East State School rose to the 'challenge' on a slippery, wet track in the D'Aguilar National Park the weekend.…

Close